Like a cowboy riding all night in the rain and sleeping on rocks, so a blogger must be tough. You’ve got to do a lot more than just write as a blogger. You have to be researching the marketplace all the time because it’s always changing. One way to do this is my keeping an updated blogroll and doing your “rounds” of reading those blogs on a regular basis.
So has the cowboy image got you thinking of equestrian apparel yet? It’s not a joke, bloggers really do have a tough road. If you blog as a journal, your job is a lot easier. You write only for yourself and don’t have to consider “the big picture” and how each post fits into it. Most bloggers do it for some sort of return, and those bloggers must be tough.
Ever had a transmission go out on your car and tried to fix it yourself? This is akin to a database going bad or a theme breaking. As a blogger you don’t have the money (usually) to hire the Geek Squad to come out and fix your problem.
Then, there is the issue of writing. Blogging takes your wit and candor and time. For these reasons, I would hope to discourage those who think blogging is easy money. At the same time, I wrote this to encourage those fellow bloggers out there “in the trenches.” You can do it! Don’t lose heart.
